Manager, Digital Merchandising Analytics
Location: Bethesda, MD
Category: Store Support Center
Job ID: JR102122
Employment type: Full_time
Location type: In Office
About the Role
Total Wine & More is seeking a Manager, Digital Merchandising Analytics, to join our growing Digital Analytics team in Bethesda, MD office. In this role, you will serve as a strategic partner to our Digital Merchandising team, leveraging data to drive product, category, and promotional performance across our digital channels. You’ll lead the analysis of customer behavior and merchandising trends to uncover actionable insights that inform strategy and enhance the online shopping experience. Your work will directly shape the evolution of our digital storefront by identifying growth opportunities, optimizing product presentation, and supporting cross-functional initiatives with impactful, data-backed recommendations. You will report to the Director of Digital Merchandising Analytics.
You will
- Lead end-to-end analytical initiatives, from defining business questions and setting success metrics to executing analysis and delivering strategic recommendations
- Regularly present insights to senior leadership, including creating clear, compelling presentation materials to support strategic recommendations
- Manage and mentor a digital merchandising analyst, providing guidance, support, and development opportunities to help grow analytical capabilities within the team
- Partner directly with business stakeholders across departments to optimize online merchandising strategies and improve customer engagement and conversion
- Lead the development of dashboards and reporting tools to track key performance indicators, measure campaign effectiveness, and surface trends across the digital catalog
- Conduct pre- and post-campaign analysis to evaluate the impact of promotional strategies and inform future planning
You will come with
- 5+ years of experience in e-commerce, digital analytics, merchandising analytics, or related fields
- Proficiency in data tools such as SQL, Excel, Tableau, Google Analytics, Adobe Analytics, or similar platforms
- Strong communication and storytelling skills with the ability to present findings to both technical and non-technical audiences
- Experience partnering with cross-functional teams in a fast-paced, results-driven environment
We offer
- Paid Time Off (PTO)
- Generous store discounts
- Health care plans (medical, prescription, dental, vision)
- 401(k), HSA, FSA, Pre-tax commuter benefits
- Disability & life insurance coverage
- Paid parental leave
- Pet insurance
- Critical illness and accident insurance
- Discounted home and auto insurance
- College tuition assistance
- Career development & product training
- Consumer classes
- & More!
Grow with us
Total Wine & More is the country's largest independent retailer of fine wine, beer and spirits, and we continue to grow our footprint year over year. Total Wine offers exciting and unique career opportunities across the country and in our corporate office. Our strength is our people. We have a commitment to training and career growth, all in an environment that values new ideas and teamwork. If you share our entrepreneurial spirit and a passion for providing best-in-class customer experience, take a moment to apply or learn more at https://careers.totalwine.com/!
Total Wine & More considers several factors when establishing compensation. Estimated salaries determined by third parties have not been validated by Total Wine & More. Compensation may vary based on a number of factors including, but not limited to, market location, job-related knowledge, skills and/or experience.
Total Wine & More is an equal opportunity employer and all qualified applicants will receive consideration for employment without discrimination based on race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. Total Wine & More makes reasonable accommodations during all aspects of the employment process, including during the interview process. Total Wine & More is a Drug Free Workplace.
The information provided above indicates the general nature and level of work required of the position and is not a comprehensive list of all responsibilities or qualifications. Benefits list is only a highlight of some of the benefits offered to team members; eligibility for certain benefits apply.
Pay Range:
$101,520.00 – $171,000.00
Date posted: July 22, 2025
Spirit of Innovation
Total Wine & More was established 30+ years ago from a spirit of innovation and entrepreneurship by two brothers, David & Robert Trone. Their vision to bring selection and service to customers is the foundation of our today.
Embracing Growth
Our success and growth are largely in part to our team’s ability to innovate, take chances, and being empowered to act. This enables us to be relentless in our mission to deliver exceptional customer service by leveraging new technologies, processes, and ideas.
Where Stories Unite and Toasts Ignite
Building a culture that combines hard work with having fun is encouraged. After all, we have the privilege of creating experiences not only for our customers but also creating an environment where team members can be themselves and share their stories and connect with each other.
Crafted for You
We offer a wide range of benefit offerings that are crafted to ensure our team can balance the demands of the job with the rest of their lives