Associate II, Email Marketing Strategy

Location: Bethesda, MD
Category: Store Support Center
Job ID: JR102293
Time type: Full_time
Location type: In Office
Worker type: Regular

About the Role

Total Wine & More is looking for an Associate II, Email Strategy to join our Marketing team onsite in our Bethesda, MD office. This role is responsible for tracking the execution and requirements of the email campaign process, setting and managing deadlines for multiple stakeholders, and identifying process risks to help drive measurable success in the email channel. You will work closely with the Lead Email Strategist, the Director of Email Marketing, and cross-functional partners across digital, merchandising, and marketing, supporting important business goals for the entire organization.

You will

  • Track monthly email promotions calendar and assist in determining campaign audiences, prioritization, and coordinating email requests from stakeholders
  • Execute documentation of creative briefs: sharing details on strategy, testing plans, and segmentation. Evaluate the needs of the Creative and Email Production teams, communicate those needs to leadership, and document resolutions
  • Execute tracking and requirements of multiple ongoing email campaigns. Including ensuring timely delivery of clear directions and required creative assets to both the Creative and Email Production teams
  • Maintains weekly reporting on email campaign tracking to share with Marketing leadership

You will come with

  • 1-2 years marketing experience OR Bachelor's degree from four-year college or university in marketing or a related field
  • Strong project management skills, and the ability to influence without authority
  • Proven abilities in communication, multitasking, problem-solving, and organization
  • Desire to learn and grow in the retail email marketing space

We offer

  • Paid Time Off (PTO) 
  • Generous store discounts 
  • Health care plans (medical, prescription, dental, vision) 
  • 401(k), HSA, FSA, Pre-tax commuter benefits 
  • Disability & life insurance coverage 
  • Paid parental leave 
  • Pet insurance 
  • Critical illness and accident insurance 
  • Discounted home and auto insurance 
  • College tuition assistance 
  • Career development & product training 
  • Consumer classes 
  • & More! 

Grow with us

Total Wine & More is the country's largest independent retailer of fine wine, beer and spirits, and we continue to grow our footprint year over year. Total Wine offers exciting and unique career opportunities across the country and in our corporate office. Our strength is our people. We have a commitment to training and career growth, all in an environment that values new ideas and teamwork. If you share our entrepreneurial spirit and a passion for providing best-in-class customer experience, take a moment to apply or learn more at www.careers.totalwine.com!    

Total Wine & More considers several factors when establishing compensation. Estimated salaries determined by third parties have not been validated by Total Wine & More. Compensation may vary based on a number of factors including, but not limited to, market location, job-related knowledge, skills and/or experience.

Total Wine & More is an equal opportunity employer and all qualified applicants will receive consideration for employment without discrimination based on race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. Total Wine & More makes reasonable accommodations during all aspects of the employment process, including during the interview process. Total Wine & More is a Drug Free Workplace. 

The information provided above indicates the general nature and level of work required of the position and is not a comprehensive list of all responsibilities or qualifications. Benefits list is only a highlight of some of the benefits offered to team members; eligibility for certain benefits apply

Pay Range:

$62,640.00 – $88,004.80

Date posted: July 29, 2025

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APPLY NOW

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Spirit of Innovation

Total Wine & More was established 30+ years ago from a spirit of innovation and entrepreneurship by two brothers, David & Robert Trone. Their vision to bring selection and service to customers is the foundation of our today.

5 Total Wine employees smiling and standing in front of bottles in a store

Embracing Growth

Our success and growth are largely in part to our team’s ability to innovate, take chances, and being empowered to act. This enables us to be relentless in our mission to deliver exceptional customer service by leveraging new technologies, processes, and ideas.

A beautiful outdoor dinner table setting with smiling people holding up their wine glasses.

Where Stories Unite and Toasts Ignite

Building a culture that combines hard work with having fun is encouraged. After all, we have the privilege of creating experiences not only for our customers but also creating an environment where team members can be themselves and share their stories and connect with each other.

Crafted for You

We offer a wide range of benefit offerings that are crafted to ensure our team can balance the demands of the job with the rest of their lives