Lead, Concierge Sales

About the Role

Total wine & More is seeking a Lead, Concierge Sales to join our Store Operations team in our Bethesda MD office. This role plays a key role in driving top-line revenue and margin growth through strategic client acquisition and relationship management. You will be responsible for cultivating meaningful one-on-one relationships with high-value clients, while partnering closely with store teams, field leadership, and merchants to deliver tailored, high-touch service experiences. This role demands strong sales acumen, a proactive approach to identifying new business opportunities, and expertise in leveraging CRM tools to manage and optimize client interactions. Your ability to personalize engagement and drive customer loyalty will be essential to achieving performance goals and enhancing the overall client experience. This is role reports directly to the Senior Manager, Sales & Service.

You will

• Drive sales by acquiring and retaining clients, leveraging personal outreach efforts to build strong, long-term relationships.
• Analyze sales data to develop and implement targeted outreach strategies, identifying and capitalizing on new sales opportunities.
• Utilize CRM tools, including Salesforce, to track client interactions, manage leads, and optimize follow-up actions based on data insights.
• Partner with the Merchant Team and Field Leadership to enhance customer engagement and drive increased sales.
• Communication by phone, email, text and other methods as required.
• Represent the brand in Stores and at VIP events and networking functions, delivering compelling presentations to promote product offerings and client services.

You will come with

• Bachelor's Degree Business, Communications, or a related field preferred
• 3-6 years in a fast-paced retail management environment, driving sales and building customer relationships.
• 3-6 years in business process management, multi-store leadership, or sales operations. preferred
• Extensive wine and spirits knowledge, enabling high-touch customer experiences and effective sales consultation.
• Strong sales leadership and strategic planning skills, with a proven track record of driving premium customer engagement.
• Proficiency in Salesforce and other customer relationship management (CRM) tools, leveraging data insights to enhance sales performance.
• Excellent collaboration and communication skills, working cross-functionally with Store leaders and SSC business partners.
• Experience in planning and executing promotional events and tastings, supporting customer engagement and brand loyalty.
• Certifications in Wine and Spirits (e.g., WSET, TWP, TSP) are highly desirable, with a passion for expanding knowledge in high-value wines and spirits.

We offer

• Paid Time Off (PTO) 
• Generous store discounts 
• Health care plans (medical, prescription, dental, vision) 
• 401(k), HSA, FSA, Pre-tax commuter benefits 
• Disability & life insurance coverage 
• Paid parental leave 
• Pet insurance 
• Critical illness and accident insurance 
• Discounted home and auto insurance 
• College tuition assistance 
• Career development & product training 
• Consumer classes 
• & More! 

Grow with us

Total Wine & More is the country's largest independent retailer of fine wine, beer and spirits, and we continue to grow our footprint year over year. Total Wine offers exciting and unique career opportunities across the country and in our corporate office. Our strength is our people. We have a commitment to training and career growth, all in an environment that values new ideas and teamwork. If you share our entrepreneurial spirit and a passion for providing best-in-class customer experience, take a moment to apply or learn more at https://careers.totalwine.com/!

Total Wine & More considers several factors when establishing compensation. Estimated salaries determined by third parties have not been validated by Total Wine & More. Compensation may vary based on a number of factors including, but not limited to, market location, job-related knowledge, skills and/or experience.

Total Wine & More is an equal opportunity employer and all qualified applicants will receive consideration for employment without discrimination based on race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. Total Wine & More makes reasonable accommodations during all aspects of the employment process, including during the interview process. Total Wine & More is a Drug Free Workplace. 

The information provided above indicates the general nature and level of work required of the position and is not a comprehensive list of all responsibilities or qualifications. Benefits list is only a highlight of some of the benefits offered to team members; eligibility for certain benefits apply.